Social Media and the Private Club is a white paper published by Premier Club Services. Social media has become standard business practice in every industry, including the private club industry. Serving as an additional means of digital marketing and communications, social media serves to connect businesses with customers for a variety of different purposes. This technology and use of marketing and communications is here to stay! Social Media and the Private Club is your reference guide for success.
Private clubs have always been in a league of their own, and in the world of social media, that is no different. Utilize this resource to learn and explore the need for social media in private clubs, how to engage member participation, legal issues, social media affects on a club’s private status and the use of social media by employees. This resource serves as a guide to all basic social media terminology and provides sample social networking policies for club employees.
To access the manual, be sure to login to the CMAA site using your CMAA or PCS Subscriber credentials.