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Idea Fair

Game On: Revitalizing Offseason Spaces

How has this idea enhanced your club's operation, etc.?

In the offseason, we creatively transformed a portion of our event space into an arcade, complete with games and entertainment options for all ages. Alongside the arcade, we revamped an adjacent area into a versatile party room, perfect for hosting birthday celebrations, family gatherings, or casual hangouts. This innovative use of space ensures our club remains a vibrant, engaging destination year-round. This initiative has significantly increased member engagement during the offseason, offering families and individuals new ways to enjoy their time at the club. The arcade provides entertainment for children and teens, while the party room creates opportunities for private events, fostering a sense of community and fun. Additionally, the transformation has generated additional revenue streams by maximizing underutilized spaces during the slower months.

How was this idea implemented, and what have been the club members' reactions?

Members have enthusiastically embraced the arcade and party room, praising the creative use of space and the variety of entertainment options. Families appreciate having a dedicated area for children, while event hosts value the flexibility and convenience of the party room. The positive feedback has reinforced the importance of innovation in meeting member needs and expectations.

This initiative has proven to be a win-win, enriching the member experience while optimizing the club’s operations.

About the author

Aja Nyquist

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