Idea Fair
Hype Videos
How has this idea enhanced your club's operation, etc.?
Our annual Member/Guest: The Chuckwagon, is a western-themed multi-day golf tournament with participants coming in from all over the country. To get both members and their guests pumped up, our team puts together a series of countdown videos. These videos have created such a buzz around the Club that staff are lining up to get involved, and members can't stop talking about what videos we're going to come up with next! It has created a comradery amongst everyone who is here to have fun and play some golf!
How was this idea implemented, and what have been the club members' reactions?
Members and their guests that are playing in the tournament get an email each morning leading up to the big tournament with a video for the day's countdown. They come up to the Club for their practice rounds and can't stop talking about the videos and all of their favorite employee "actors." Employees can't wait to show them the next big thing we've come up with!
About the author
Cory Conklin