Polar Bear Lap Challenge

How has this idea enhanced your club's operation, etc.?

Participants in Farmington’s Polar Bear Program, representing our club’s most dedicated swimmers, diligently log the number of laps they swim each month throughout the season. These laps are then converted into miles, allowing us to track the cumulative distance they’ve “swum” away from Farmington over the season. This imaginative approach not only celebrates their dedication but also provides a fun, competitive edge to their swimming endeavors.

How was this idea implemented, and what have been the club members' reactions?

The Polar Bear Program was unveiled to our members during the Polar Bear Social in April, where they also received an early chance to pick up their first lap swim tracker card. To market the program and keep members informed about participation updates, we leveraged both emails and our monthly newsletter. This multifaceted approach ensured widespread awareness and excitement about the program, encouraging active engagement from the outset. Our dedicated members loved the new challenge!