Ryan Lochte Promo Video

Description

Our Kraken Summer Swim Team season is one of the most anticipated times of the year. Our swim team has 350 kids, all from a variety of age groups. At the end of the season, 12x Olympic Medalist Swimmer Ryan Lochte gave a message to all of our swimmers. His message was, “Congrats on your sixth consecutive swim and dive championship! You guys are amazing!” Check it out on our social media outlets.

Implementation

The idea was implemented through the website cameo.com. You can pay celebrities to give personal messages to friends, family, or in our case the swim team! It cost the club $100, but the engagement we received was priceless. We plan on doing many more cameos!