Idea Fair
Tween Athletic Camp
Description
Throughout the club industry, sports programming is provided for adults and young children. At Farmington, we wanted to find a way to focus on "tweens"—children ages twelve and up.
Implementation
The Tween Athletic Camp kept tween members engaged and entertained through a structured program comprised of tennis, fitness, swimming, golf, baseball, softball, lacrosse, basketball and fishing—all coached by professionals. The Tweens made new friends, discovered new interests, improved talents, and gained a deeper appreciation for the Club. This camp also utilized the skills and contributions of almost every department at Farmington, including Food and Beverage.
About the author
Joe Krenn