Twilight Golf Series

How has this idea enhanced your club's operation, etc.?

The “Golf Performance Center Twilight Series” has dramatically enhanced our club’s operation by introducing an innovative blend of golf, fun, and competition. Utilizing state-of-the-art TrackMan launch monitors, this series offers members the opportunity to engage in a 5-hole, best-ball foursome competition, with a fresh course featured each month. This inclusive initiative caters to members of all skill levels, promoting inclusivity and camaraderie among the club’s golfing community.

By incorporating technology into traditional golfing experiences, the series has elevated the level of engagement and interest in golf activities at our club. The competitive yet friendly atmosphere, coupled with the allure of winning Golf Shop credits for the lowest net and gross scores, has sparked increased participation. Furthermore, the inclusion of beer, wine, charcuterie boards, and bar snacks with the entry fee enriches the social experience, making each event a much-anticipated occasion. This initiative has not only diversified our golfing offerings but also enhanced the overall member experience, fostering a vibrant, communal environment.

How was this idea implemented, and what have been the club members' reactions?

Implementing the “Golf Performance Center Twilight Series” involved integrating TrackMan launch monitors to simulate a variety of golf courses, providing a novel and dynamic challenge each month. The setup of a 5-hole, best-ball format encourages teamwork and strategy, making the competition accessible to golfers of all levels. The entry process was streamlined to ensure ease of participation, with the $30 fee covering not just the game but also an enjoyable social experience complemented by beer, wine, and gourmet snacks.

The reaction from our club members has been overwhelmingly positive, with many appreciating the blend of competitive golf and social interaction. The series has been lauded for its innovative use of technology to enhance the golfing experience, making it a unique offering within the club’s activities. Members have enjoyed the opportunity to test their skills on different virtual courses, reveling in the camaraderie and friendly rivalry the competition fosters. The anticipation for each month’s new course and the chance to win Golf Shop credits have further added to the excitement, making the Twilight Series a highly valued addition to our club’s golfing calendar.