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December 20, 2024

Outlook

Professional Development

Get Ready to Rock at the World Conference Closing Business Session

Every good adventure must end, including the 2025 CMAA World Conference and Club Business Expo. Join your fellow adventurers for the final session featuring Celebrity drummer, Author, and Peak Performance Expert Mark Schulman on Sunday, February 9.

Mark Schulman’s journey from a classically trained cellist to the first-call drummer for the world’s top artists showcases the immense power of attitude, transformation, and the relentless pursuit of excellence. Now he's going to share his insights on hacking the rock star attitude!   

Schulman will conclude the robust professional development agenda that offers curated information for your journey through concurrent education sessions, featured general sessions, and optional Workshops.

Select from more than 65 sessions across all 11 competencies for success in club management. Sessions will be presented by industry and business experts and showcase solutions for the challenges facing today’s club management professionals. 

Regular registration ends January 13.

Learn more, access the schedule, and review registration options

 

 

Educate Your Club’s Board of Directors with the 2025 Governance & Leadership Symposiums

Prepare your club’s elected leadership for success in 2025. Invite your Board Members to attend one of CMAA’s Governance & Leadership Symposiums. Available virtually and scheduled throughout the year for your convenience, these one-day symposiums bring together the GM/CEO/COO and their club’s elected leaders for cooperative education.

2025 Symposiums

  • January 30, 2025
  • April 16, 2025
  • July 30, 2025
  • November 5, 2025

Your Board Members will leave this session more informed and equipped with key takeaways for improving club governance. Add new perspectives for your club’s elected leader(s) with CMAA’s Governance & Leadership Symposiums.

These highly rated Symposiums are presented in partnership with KOPPLIN KUEBLER & WALLACE, a CMAA Executive Partner.

Mark your calendar for these 2025 opportunities. Registration will open in early January.

Membership and Member Benefits

 

 

President & CEO’s Perspective: Get Ready for Tampa

Get ready for Tampa with this month’s President & CEO Vlog! President & CEO Jeff Morgan, FASAE, CAE, previews the destination for the 2025 World Conference & Club Business Expo and shares insights into the programming, networking, and much more.

Watch now

 

 

Long-Standing Members Recognized in 2024

The continued active participation of each Association member is key to CMAA’s future. Years ago, the CMAA Board of Directors established a Longevity Program to show their appreciation for the ongoing commitment of the men and women who have been members of the Association for 10, 20, 30, 40, 50, or 60 years. Each year, members who reach these milestones are presented with a custom-designed pin acknowledging their years of continued support. It is with great pride that we recognize the following outstanding members who reached these milestones in 2024.

Together, these individuals have a combined total of 5,700 CMAA membership years—an unbelievable commitment! Congratulations to all.

 

 

Happy Holidays from The Club Foundation

Each year, The Club Foundation asks if you are willing to make one final year-end contribution. If you haven’t given to The Foundation this year (or even if you have), we hope you will consider making one final 2024 gift to support the careers of others.

This year, The Club Foundation increased travel stipends, reinstituted the Chapter Workshop Grant, and adopted the cost of the Warren Arseneaux Honorary Scholarship. With your help, we can continue to grow our impact on this remarkable industry.

So, before you nestle, all snug in your bed with sugar-plum visions and all the joy of the season, please make one last, modest donation to The Club Foundation in 2024!

There are quite a few ways to support members who are seeking scholarships and grants:

Make a one-time donation to the Foundation to make a difference right now.

Thank you to all those who have donated so far this year! Thank you for making a difference for others through The Club Foundation. Happy Holidays to all, and to all a good night!

 

 

Just for Students: Conference Awards Programs and Year-End Deadlines

Set Sail for Success at the CMAA World Conference & Club Business Expo! Join us February 5-9 for the club industry’s largest annual event! Discover valuable insights, network with peers, and advance your career, all while enjoying scenic views along Tampa’s Riverwalk. Don’t miss this opportunity to unlock new ideas, make connections, and map your path to success. Register now!

Reminder: Student Chapter Presidents get a free registration to World Conference. If your Student Chapter has not filled out the Student Chapter Officer Form, please do so. It’s the only way we can send you the required code for the registration!

Student Chapter & Faculty Idea Fair: Showcase your innovative ideas at the CMAA World Conference & Club Business Expo! This annual award program offers Student Chapters and Faculty a chance to present creative initiatives and gain recognition. Winning entries will be celebrated during the conference and beyond. Submit your ideas today and be part of this exciting opportunity to collaborate and shine! All submissions are due by 12:00 noon ET on January 7.

Student Shark Tank Competition: Do you have a groundbreaking product, software, or concept that could transform the club industry? Now’s your chance to showcase your innovative idea and compete for a chance to win $1,000! All submissions are due by 12:00 noon ET on Friday, January 3.

Attention Graduating Seniors: If you're graduating this winter, we'd love to celebrate your achievement! Please send us a graduation photo to goodnews@cmaa.org to be featured on our CMAA Instagram pages. If you’re preparing to graduate, don’t forget to complete the CMAA Graduation Stole Request Form to proudly showcase your involvement with CMAA!

 

Resources

New Cybersecurity Staff Training Courses Now Available on CMAA’s Club Resource Center

CMAA’s Club Resource Center (CRC) course line-up now has five new cybersecurity training courses for you and your staff. They include:

  • Cybersecurity Overview
  • Workplace Security Basics 2.0
  • Cybersecurity - Staying Safe Online 3.0
  • Social Engineering 2.0
  • Introduction to Ransomware 2.0

The CRC subscription brings you a broad scope of online interactive training courses for all your club’s staff. Contact Bob Gould for a full CRC course list or more information. 

 

 

 

Economic Impact Report: Private Clubs Are Vital Contributor to National & Local Economies

A landmark study, conducted jointly by Club Benchmarking, the Club Management Association of America (CMAA), and the National Club Association (NCA), reveals the vast economic impact that private clubs have across the United States. The research indicates these clubs collectively generated $32.6 billion in direct revenue in 2023, supported a $17.4 billion payroll, and employed 573,000 workers, underscoring private clubs as a vital contributor to the national and local economies.

This research marks a significant step in quantifying the economic influence of private clubs, demonstrating their role not only as exclusive social hubs but also as economic engines within communities across the country.

CMAA encourages you to share this information with your board of directors, members, leaders, staff teams, and your community. 

  • For High-Level Information in a Digestible Format, access and share the Executive Summary.
  • For Comprehensive Information including detailed regional Breakdowns, access and share the Full Report.

Access the reports

Association Calendar

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